Keynote Speakers
Selwyn has been at the University of Florida since Fall 1991. He taught in the Operations and Information Management department at the Wharton School of the University of Pennsylvania from 1998 to 2001. He has also held teaching and/or research visiting appointments at a few other institutions. His research and teaching interests include artificial intelligence, cryptography, database management, data mining/machine learning, and simulation including their applications in computer integrated manufacturing, e-commerce, financial credit scoring, healthcare, RFID, supply chain management, and workflow management.
Shaofeng Liu is Professor of Operations Management and
Decision Making at University of Plymouth, UK. She is
currently the Associate Head of School for Research and
Innovation for Plymouth Business School. Her main research
interests and expertise are in knowledge management,
decision support systems, business digitalization and
E-Commerce, as well as enterprise information systems
applications for supply chain management, resource
efficiency, process improvement, quality management and
value chain innovation. She obtained her PhD degree from
Loughborough University, UK. She has undertaken a great
number of influential research projects funded by UK
research councils and European Commission with a total value
of over €40M. Currently, she is the Principal Investigator
for three Horizon 2020 projects funded by European
Commission. She has published over 180 peer-reviewed
research papers.
She sits on the Management Board for Euro Working Group on
Decision Support Systems, an international professional
society dedicated to decision making and decision support
systems. She is the Associate Editor for International
Journal of Decision Support System Technology (IJDSST) since
2015 and for Journal of Decision Systems (2013-2018), and
Senior Editor for Cogent Business and Management
(2015-2019). In 2020, she published a new book on “Knowledge
Management - An Interdisciplinary Approach for Business
Decisions”. For more details, please refer to her
professional website:
http://www.plymouth.ac.uk/staff/sliu1
Title: Innovative Business Models Fit for the Digital Era
Abstract:
Emerging digital technologies have revolutionised businesses
in all aspects, from creating sophisticated products and
services using e-collaboration and smart design, through
e-purchasing and e-distribution, to social media marketing
and omni-channel retailing. While business strategies and
operations are forced to adapt to the digital era, business
model innovation has attracted great attention from
researchers and practitioners, in order to better define
value propositions, identify value beneficiaries, design
value delivery chains and capture values from multiple
dimensions (i.e. economic, social and environmental values).
This talk will take healthcare value chain as an example and
discuss the development of an innovative business model from
a network perspective. An integrative research methodology
has been used for primary research. Both in-depth and
structured interviews have been undertaken to collect
primary data from 8 countries across Europe. The data have
been analysed using a combination of three complementary
methods, namely, thematic analysis, TISM (Total Interpretive
Structural Model) and MICMAC (Cross-Impact Matrix
Multiplication Applied to Classification). Research findings
will be presented in detail. The research is part of a
five-year (2018-2022), collaborative EU Horizon 2020
project, AiPBAND
(https://cordis.europa.eu/project/id/764281), aiming at
creating a digital, international platform to support
technology innovation in healthcare, in particular, for
brain cancer diagnosis. The innovative business model
provides practical guidance for the technology
commercialisation and application in real businesses within
the healthcare value chain.
Yuan Sun is professor and deputy Dean of School of Business Administration at Zhejiang Gongshang University, China.His main research interests include IT/IS usage, IT/IS Innovation, enterprise social media and electronic commerce. His research has been published in various journals, such as Information & Management, Journal of Enterprise Information Management, International Journal of Information Management, Enterprise Information Systems, Electronic Markets, Computers in Human Behavior, Computers in Industry, Computers & Education, Electronic Commerce Research and Applications, Industrial Management & Data Systems, and Journal of Computer Information Systems. Prof. Sun is currently serving as a Senior Editor for Information Technology & People, and an Associate Editor for Journal of Electronic Commerce Research and Journal of Global Information Management. He is a member of the council of the China Association for Information Systems.